Is Youtube Social Media? Know Your Answer Here

12 July 2023

Are you wondering if YouTube is a social media platform or not? Well, somebody can say that YouTube is one of the most engaging social media platforms across the entire social media network. This question is not only in your mind, but many users doubt whether YouTube is a social media platform or a video hosting site.

Yes, you are right. YouTube is one of the social media sites which have been more than over the years. Recently, people are generating revenue by publishing multiple videos on the YouTube platform. At the time, users only created an account and signed in to watch multiple types of videos. But now the thing is entirely different.

Here are some facts I will discuss that you need to know about YouTube so that you can clear your doubt: is youtube social media?

Read below to know…

Contents

1 YouTube: An Overview!
2 Characteristics Of A Social Media Platform
3 Is Youtube Social Media: Know Some More Features
4 Are You Not Interested To Know The Advantages Of Youtube?
5 Final Thoughts

YouTube: An Overview!

Everyone knows Facebook is one of the most popular social media platforms on the Internet. But in recent times, YouTube is replacing its position. As per a particular survey, we can see that YouTube has roughly active users of around 2.3 billion whereas Facebook has roughly 2.9 billion active users.

As per research, we can see that YouTube has a steady growth of 73% of adult users as of 2019. At the same time, Facebook has roughly 69% of adult users, per the reports 2021.

Nowadays, YouTube is not only considered one of the social media platforms but also one of the best digital marketing platforms. This means people nowadays make money by publishing multiple videos on YouTube, such as unboxing videos, vlogging, and so many others.

Characteristics Of A Social Media Platform

If you want to know whether “is youtube social media platform” or not, first you need to know what characteristics a social media platform should have. Even this is not the end. These characteristics below will let you know why YouTube is considered a social media platform.

Social media platforms always heavily rely on user-generated content. This means users can create content, and even they can share as well.
It means users get to interact with each other at every time. No matter by replying to comments, sharing posts, or even by directing messages and so many others.
Social media platform is where you can personalize your account or profile and even control your online presence.
Another characteristic of Social media platforms is that it enables users to connect with a network that shares interests.
Social media platform is a software tool where controversial posts get viral and engage within just a few minutes.

After going through the above-mentioned social media characteristics, will you still wonder if youtube is considered social media? I hope you are not.

Despite the descriptions mentioned above, I am going to share some more YouTube features which help to clear your doubts is youtube a social media platform.

Is Youtube Social Media: Know Some More Features

Recently developers have launched some interesting features where users are getting engaged regularly. That is why the rate of registered users on YouTube is increasing. Below I will share some more features which make YouTube a social media platform.

1) Subscriptions, Likes & Comments

One of the most valued features of the social media platform YouTube is “subscriptions.” In this case, subscriptions offer a minimal opportunity to get interacted between viewers and creators.

If a YouTube user subscribed to your channel or any creator channel, it means that the user is likened to the channel and easily gets updates about the channel.

On the other hand, as a social media user, likes and comments are the most important things which can easily create interactions between fans and creators. Users can even use the comment section on YouTube, which messages people on YouTube.

2) Community Posts

You might have a question: does youtube count as social media? Well, if any social media platform or any online platform has a community posts feature, we can count that particular platform as a social media platform.

In this case, the community posts feature means that you, being a creator, can share images, GIFs, and Polls to the community polls. This is another example of a user engagement feature.

Do you remember users from 2008 or 2009 using community features on past social media platforms like Orkut or Facebook? Yes, this feature is the symbol of a traditional social media platform.

3) Youtube Shorts

Before you search for the answer, is youtube social media or not? First, let me tell you about a new feature on YouTube – yes I am talking about YouTube shorts. If you still didn’t yet search for them, just visit and get introduced to the new feature.

YouTube Shorts is one of the platform’s newest features, launched in the year 2021. Here you can upload short videos to add effects, stickers, and music.

Are You Not Interested To Know The Advantages Of Youtube?

There are multiple advantages of YouTube that you have to know. Yes, so that you will be getting more interest in using YouTube and can enjoy this exciting social media platform. Below I am going to Discuss some of the advantages of YouTube.

YouTube is one of the online platforms where you just will be able to see videos on mobile. In recent times, there are so many online platforms that you only experience on a desktop or hardly on a laptop. But YouTube is one of the best social media platforms you can experience on your mini device.
YouTube is one of the most popular sites on the planet where you can spread any type of message more quickly. Users generally encounter videos on Facebook Timeline or even on Twitter Timeline. But if you can share videos across the Internet and want to spread them to a wider audience, then YouTube is one of the best platforms.
YouTube is the only online platform that is cost-efficient. This means you can share videos, even watch movie trailers, or even listen to songs but with cost efficiency. Thus, we can say YouTube is undeniably a cost-efficient platform.

Final Thoughts

I have discussed some facts on YouTube, and I hope I have cleared your doubts: so, is youtube social media?

In this era, you must thank developers for launching new features on social media platforms like YouTube, Instagram, or even Facebook. Not only that but from being a marketing platform to a video launching platform, this is the second-largest search engine which will go a long way. Who thought that YouTube could one day become the number 1 global online search engine platform?

Are you still wondering that is YouTube social media? If yes, then do let me know in the comment section below. Thank you for reading till the end.

Learn More About:

Susmita Sen

View all posts

How To Check Someone Out Online: 5 Tips On Finding Out Someone’s Personal History

Online or app dating has become the cultural norm, but is it safe? Currently, 20% of internet-using adults use online dating.For your safety, you need to do online research on the people you intend to meet. Start by confirming the information they have given you.Then look for information they haven't told you. Knowing how to check someone out online will help you know the truth.Use our tips on how to run a background check to stay safe during online dating. 1. Google The best place to start when looking into someone is to put their name into Google. With some basic information, you will build a good idea of who the person is.Start with the person's name and location. From there you can find out their online presence.If you know their email address or phone number search for those too. This will bring up any place where this information appears.When you search their full name, put it in quotes like this "Full Name". This will limit your searches to where their first and last name appear next to each other.Try adding qualifiers after their name. These could include the girlfriend/boyfriend, divorce, debt, arrest, school, or university. Caution The internet is a lawless place. Anyone can create and spread misinformation. Take everything you learn with a grain of salt.If you find information that isn't favorable, do further research. Once you verify the negative information then you can believe it.You also need to confirm that the person you find is actually the person you are talking to. Many people have the same name and maybe at the same age. 2. Social Media Most people have chosen to put their social media profiles on private, but it doesn't hurt to check. Go through the major sites like Facebook, Instagram, Twitter, and Pinterest.Facebook lets you search for people by name, location, or even group. A group could be the high school they graduated from or a company they work for.Look at who their friend list consists of. Is it a normal mix of family and friends? It is a red flag if their entire friend list is one gender.Look at how long the profile has been around. The longer the profile has been around the more likely it is a legitimate profile.How often are they posting and who is reacting to their posts? This will give you an idea of their social media use and who they are interacting with. Caution Remember that they may have certain parts of their profile hidden. Facebook allows you to customize your privacy. So while you may not see their friends or activity, it doesn't mean it isn't there. LinkedIn This social media account is a great way to verify the information. People generally do not lie on LinkedIn since it is a professional networking site. Since this is where employers are going, you are more likely to get accurate information. LinkedIn profiles can be the best option for a dbs check. 3. Reverse Image Search Doing a reverse image search is a great way to confirm that the person in the picture is who they claim to be. If you search an image and it comes up with someone else's profile, you have a problem.You may find other social media profiles that belong to your person that use the same picture.You could find a second social media account separate from the one they use with friends and family.You can also try other pictures that are not their profile pictures. Try a picture that has other people in the picture. This may lead you to other people who know the person you are looking for. How To When you find their social media profile, save a copy of their profile photo to your desktop. Then head over to images.google.com.Click on "upload an image" and select the picture you saved. Google will then return a search result of where that image appears online. It will also show you visually similar images. 4. County Criminal Records Search Doing a criminal records search is about safety. Keep in mind the level of crime and how recently they occurred.Criminal records are public information. The laws vary on how to access the information though.You can start by googling the person's name with "arrest record" or "criminal records."A minor misdemeanor or DUI ten years ago may not be a big deal. Three felonies last year could point to a bigger issue. Hire a Pro Sometimes searching for free isn't enough. That's when you need to hire a professional.They have the experience to know where to look to give you a complete criminal picture.Everything including convictions, witness records, domestic violence records, DUI, and traffic violations.You may find their record in one county or ordinance. A professional is going to find their records from everywhere. 5. There Is Nothing Online What if you've done a search and there is nothing online. This is a huge red flag.In today's digital world everyone has at least one thing online. If you find nothing, there is the possibility that they are making up their identity.You need to decide if you want to confront the person or stop contact. It is possible that they don't have an online presence. Ask for proof with a driver's license, passport, or birth certificate. How to Check Someone Knowing how to check someone online is vital in today's digital world. This is the first step in confirming the person is honest about who they are.The first step when you want to run a background check is to start with Google. Take the information you do know and run a search.Then search social media accounts. This will give you a good idea of who they are, their friends, and lifestyle.You'll then need to know how to run a criminal background check. You can do this by searching the records yourself or hire a professional.Have you looked yourself up online? Find out how to stay safe when taking your selfies.Read Also :6 Important Questions To Ask A Personal Injury Lawyer

Uncover the Benefits of Partnering with a Social Media Agency in Malaysia

Local businesses large and small, and even international players looking to grow their reach, can benefit from working with a professional social media agency in Malaysia. The Malaysian market has fully accepted social media, with over 71% of internet users owning a social media account. With more and more Malaysians getting online, now is an excellent time to improve your marketing on social media.Alas, simply posting on your social media page from your brand’s account is not enough to effectively penetrate your target market; many brands have learned this the hard way and wasted valuable time and money. Being successful at social media marketing requires an understanding of how each platform works and how each local market behaves.Here are a few ways simple a social media agency in Malaysia can benefit your business. Understanding the Local Market Consumer behavior always varies within markets, segments, demographics, and beyond. Without base knowledge of the market you are entering or the consumers you are targeting, a marketing strategy will present like a shot in the dark.For example, your target consumer base may prefer to use Facebook over Instagram, yet without that prior knowledge, you are likely to waste resources trying to promote on the wrong platform. Since Malaysian’s use of social media is not homogenous, let experts from a social media agency in Malaysia direct you to the optimal channels. Launching the Right Campaign Designing a social media marketing campaign is very nuanced and requires the right direction and content to support the objective. Agencies provide their clients with the added benefit of access to their team’s professional graphic designers, content writers, strategists, and more. They will help guide you on the right strategy, be it advertising, content creation, etc., and will create localized content intended for maximum reach. Analyzing and Optimizing Campaign Performance After launching a marketing campaign on your desired social media platform and with localized content, the next step is to measure its success. It may be a reality that your in-house marketing department does have sufficient experience with the technical know-how of each social media platform to properly analyze results and make strategic improvements.An agency has those experts on hand to break down the campaign analysis and will work with you to make improvements for the next campaign. They will generate detailed reports that track campaign performance for you to easily understand where your money is going as well. While you may consider an agency a third party, a professional agency will take ownership of your brand and continue to improve your brand’s performance in the market.Brands looking to expand to or grow in Malaysia will benefit greatly from utilizing social media marketing. Given the country’s diverse cultures and variety of behaviors, partnering with a social media agency in Malaysia will surely pay dividends.Read Also:Importance of Storytelling in Social Media Marketing 5 Unusual Social Media Tips That No One Will Know About Social Media Marketing role in Technology How To Improve Your Social Media Branding By Getting More Instagram Followers And Likes

How Social Media Can Boost Up The E-commerce Industry

Innovation is essential to attain success in any field. It becomes all the more important in the business sector. Trade and E-commerce are always evolving and is hardly ever stagnant. Over time, there has been a massive change in the mentality of customers. Thus, it is necessary for business owners to keep up with these changes and alter their marketing strategies accordingly. Failure to do so will result in losses in business. If you are catering to millennials and Gen Y, then you have to understand their psychology. You have to think and perceive things like them. The new generation is dependent on technology and electronic gadgets. They hardly get time to go through day’s newspaper. So, if you limit your advertising strategies to traditional media, then you will fail to make a mark on the minds of new-age buyers. Invest time and effort to understand their mentality. It will offer valuable insight that will come in handy to revamp marketing strategies, with the help of social media.Source Keep an eye on customer behavior : Charting the behaviors of the customers on your site is a must if you desire to target the new-age clients correctly. If you can influence these people positively, then your advertisement techniques will be successful. Specialized software and digital tools are available, which help online business owners to watch and monitor client behaviors. Not all clients will offer feedback or take part in online surveys, which help traders to finalize their marketing strategies. If you can monitor the online behavior and activities of a prospective client, you will be able to understand his/her needs. Depending on the analysis of this data, you will be able to chalk out the perfect advertisement strategy on social media.Source Using online influencers : Their idols greatly influence youngsters. Whether it is pursuing their aspirations or taking pointers for the latest fashion trends, millennials depend heavily on the virtual world. It is here that online influencers play a massive role in manipulating a person’s purchase decisions. Youngsters have a particular liking towards action stars. If you come across a picture of Vin Diesel, sporting lotto shoes, then you will try to copy the same look. Thus, your search for the perfect lotto shoes online will commence. Such individuals, who have imminence following on the social media, can later customer behaviors easily. Business houses, big or small, have recognized the importance of social media influencers. Thus, companies are approaching these individuals to promote the products to the target clients. Special offers on social media platforms : If you think that social media is only useful as a marketing platform, it is about time you shun that notion forever. This platform will also assist a business owner in increasing his/her sale of products. Yes! By now, you must have understood that social media platforms are millennials’ and Gen Y’s playground. Thus, the best way to attract their eyes and compel them to make a purchase is by announcing special offers or new launches, which will feature exclusively on social media. As these individuals are always hooked on their Facebook, Instagram, Twitter or MySpace accounts, advertising or offering exclusive discounts on these channels will ensure that your target customers don’t miss out on the opportunity. New-age buyers are always looking for a good deal on quality products. If you offer the best goods and services, at exclusive discounts, there will be an immediate rise in your overall sale. Sending the word out to millions, with the touch of a button, would not have been possible without access to social media platforms.Source Create exciting and visually appealing contents : Creating and posting content, on social media are mandatory for any business operator. Online marketing has surpassed traditional shopping. More and more people, especially millennials and Gen Y depend heavily on online shopping because it is convenient and saves time. If you desire to stay in the limelight for all the right reasons, then publishing interesting content about the company and the brand is a must. But dry words alone will no longer make the cut. You need to spice things up with visual stimulators. Graphs, infographics and related images will not only enhance presentation but will also add value to your content. Presence of infographics offers the information in a summarized format.SourceSocial media will strengthen the communication bridge between the sellers and the buyer. The producers can inform clients about the launch of a new product or the positive aspects of existing goods, while customers will be able to send their feedback to the manufacturers. The business owner has to pay heed to these feedbacks and make changes accordingly. If now, then clients will switch over to another company in no time. If you continue to lose customers, it will harm the goodwill and status of the company in the business arena.Read Also :How To Boost Traffic To Your Small Business 5 Steps On How To Market Your Business Using Social Media 5 Affordable E-Commerce Shopping Carts For Small Business

Is Youtube Social Media? Know Your Answer Here

YouTube: An Overview!

Characteristics Of A Social Media Platform